Iceland pulls ‘half and half’ loaf after bread campaign group rises up against ‘wholemeal’ claims
Published on: Tuesday 17 January 2023
The Real Bread Campaign argued Iceland's own-brand loaf cannot be advertised as wholemeal, whichever way you slice it ...
News source: https://inews.co.uk/news/consumer/iceland-half-and-half-loaf-bread-watchdog-wholemeal-claims-2089868
